Undefeated Teams Up with Halo 5: Guardians on Clothing Line and LA Pop-Up Store
When you think of the Los Angeles Galaxy soccer team, you probably don’t think of Halo’s Master Chief and Cortana. Thanks to L.A.-based apparel company Undefeated, however, there’s now a connection between some of the biggest stars in sports and the most iconic names in gaming. This week, fans can purchase Halo-themed Undefeated apparel at one of Southern California’s most popular fashion destinations.
“Gaming right now is kind of the new sport,” said Undefeated marketing director Ilias Panayiotou. “Our logo is a five-strike, which falls right in line with Halo. We’re all big fans of sci-fi movies, too: ‘Starship Troopers’ and James Cameron’s ‘Aliens.’ Space marines have always been such a great concept, so it’s great for us to jump into that universe and that aesthetic with Halo 5: Guardiansand the Master Chief.”
If you’re in Southern California and interested in checking out Undefeated’s Halo pop-up store, head to 112 1/2 S. La Brea Ave., Los Angeles, CA 90036. You’d better be quick, though: The pop-up store opened on Halloween, and runs through this week only.
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